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Your Ads Are Working. Your Website Isn't.

Summary: Most home services companies do not have a lead problem. They have a conversion problem. The ads are generating clicks and calls, but the customer is dropped onto a service page that was never built to...

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How Should a Franchise Structure Its Website? A Practical Guide to Multi-Location Architecture

A franchise should structure its website as a single hub-and-spoke system, with one authoritative brand domain that powers a dedicated, locally optimized landing page for every location, rather than a separate...

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The Disruptor – Why Jeff Jahn’s company, DynamiX, is a name you should remember

Reprinted with permission from the Marietta Daily JournalWritten by Michael J. Pallerino The mission statement for DynamiX says it all — and then some. When company founder Jeff Jahn started his...